Descripción del proyecto
Maltratadores domésticos se convierten en víctimas «virtuales»
La violencia contra las mujeres es una pandemia mundial afecta o afectará a una de cada tres mujeres a lo largo de su vida, y la que se produce en la pareja es la más frecuente. Aunque la violencia doméstica constituye una violación de los derechos humanos fundamentales, no se denuncia y los agresores pasan inadvertidos. Las investigaciones sobre los agresores demuestran que suelen ser incapaces de reconocer el miedo en el rostro de una mujer. En el proyecto VRespect.Me financiado con fondos europeos, se utilizará la realidad virtual inmersiva para modificar los procesos socioperceptivos que motivan los comportamientos agresivos de los maltratadores. El proyecto se pondrá en marcha en Cataluña, donde los maltratadores adoptarán el papel de una mujer víctima de malos tratos a través de la realidad virtual. El objetivo es ayudar a que estos hombres desarrollen empatía y, así, detener el ciclo del maltrato.
Objetivo
Domestic violence (DV) is a silent, prevalent, serious and preventable human rights abuse. Globally, 38% of all murders of women are committed by a male intimate partner. 30% of women have experienced intimate partner violence in their lifetime, with 8% of women over the age of 15 reporting that they have suffered DV in the previous year.
Our Solution
VRespect.Me is an immersive Virtual Reality experience that puts the DV offender in the place of the victim. The work is based on the very latest scientific research in cognitive neuroscience that has found that immersive Virtual Reality experiences can modify the socioperceptual processes that underlie the aggressive behaviours exhibited by perpetrators of DV. Research shows that abusive men typically have an inability to recognize fear in a woman’s face. But in our study, using the VRespect.Me male domestic-violence offenders who embodied the verbally abused woman got significantly better at recognizing a woman’s fear. Essentially, they become more empathic. And a lack of empathy is one of the primary causes of domestic violence.
VRespect.Me is currently being used to rehabilitate domestic violence offenders in Catalonia.
In phase 1 we will:
- Demonstrate the prototype to stakeholders across Europe and beyond.
- Build a road map to bring the VRespect.Me to the market
- Map the stakeholder environment Understand the different purchasing mechanisms in the field of rehabilitation of domestic violence offenders in different European markets
- Identify the key target markets, develop a commercial strategy and update the business plan
The Market: European governments spend an estimated 72 billion euros on the impact of domestic violence, with the overall cost to society an estimated 256 billion euros. VR is a booming industry, with the VR healthcare market estimated to reach 4billion euros by 2025. With VRespect.Me as our first product, we aim to position Virtual Bodyworks at the forefront of this fast-growing sector.
Ámbito científico
- natural sciencesbiological sciencesneurobiologycognitive neuroscience
- medical and health sciencesclinical medicinephysiotherapy
- medical and health sciencesbasic medicineneurologystroke
- natural sciencescomputer and information sciencessoftwaresoftware applicationsvirtual reality
- social scienceslawhuman rights
Programa(s)
Convocatoria de propuestas
Consulte otros proyectos de esta convocatoriaConvocatoria de subcontratación
H2020-SMEInst-2018-2020-1
Régimen de financiación
SME-1 - SME instrument phase 1Coordinador
08015 Barcelona
España
Organización definida por ella misma como pequeña y mediana empresa (pyme) en el momento de la firma del acuerdo de subvención.