Projektbeschreibung
Innovative Strategien für den Kulturtourismus
Kulturtourismus ist in der Tourismusbranche ein nicht zu vernachlässigender Faktor. Das hohe kulturelle, soziale und ökologische Potenzial bestimmter Regionen und Stätten wird hier genutzt. Aber auch andere Faktoren wie Fachwissen oder Informations- und Kommunikationstechnologien (IKT) spielen eine Rolle. Das EU-finanzierte Projekt TExTOUR wird mit acht kulturtouristischen Pilotprojekten in weniger bekannten Regionen zusammenarbeiten, um gemeinsame Arbeitsmethoden für die Entwicklung von kulturtouristischen Maßnahmen und Strategien zu konzipieren. Mithilfe von IKT und innovativen Instrumenten befasst sich das Projekt vor allem mit der positiven Wirkung derartiger Strategien und politischer Maßnahmen auf die sozioökonomische territoriale Entwicklung. TExTOUR wird eine Technologieplattform zur Bewertung von kulturtouristischen politischen Maßnahmen aufbauen, während jedes Pilotprojekt sogenannte Labs Communities für die Umsetzung dieser Maßnahmen einrichtet.
Ziel
Cultural Tourism (CT) plays a crucial role in today’s economies, representing about 37% of the total tourism sector, with an annual growth of around 15%. This role and impact on the economy can be capitalized by certain regions and sites of EU and beyond having a high cultural, social and environmental potential. This impact does not only depend exclusively on the existence of historical-picturesque heritage, but is also related to other synergistic factors such as know-how, ICTs, gastronomy, identity, local culture, values, intangible heritage or other singularities.
TExTOUR mobilizes 18 partners, represented in the quintuple social innovation helix (knowledge, business, society, government and entrepreneurs) to co-design, validate and upscale to various levels, policies and strategies with positive impact on the socio-economic territorial development based on cultural tourism.
TExTOUR uses ICTs and social innovation tools to work with 8 Cultural Tourism Pilots in less known areas to conceive and design collaborative work methodologies for the development of CT strategies for their sites. Each pilot sets up Labs Communities, composed of a wide range of stakeholders with a relevant role in the development of CT sector. The stakeholders are guided through the Cultural Tourism-Labs for the implementation, monitoring and validation of the CT ad hoc strategies. The project develops procedures services and tools and carries out activities, proposed in the methodology. Their results are used to prepare a modular and scalable EU Action Plan for Cultural Tourism Development. In parallel, a technological platform is designed and tested to assess CT policies and strategies envisaged by public and private stakeholders. It provides data analytics as a service, together with a catalogue of relevant services representing the assessed CT strategies, and proper content curation and validation processes, apart from assessing the implemented practices and its related impacts.
Wissenschaftliches Gebiet
Not validated
Not validated
Schlüsselbegriffe
Programm/Programme
- H2020-EU.3.6. - SOCIETAL CHALLENGES - Europe In A Changing World - Inclusive, Innovative And Reflective Societies Main Programme
- H2020-EU.3.6.2.2. - Explore new forms of innovation, with special emphasis on social innovation and creativity and understanding how all forms of innovation are developed, succeed or fail
- H2020-EU.3.6.1.1. - The mechanisms to promote smart, sustainable and inclusive growth
- H2020-EU.3.6.3.1. - Study European heritage, memory, identity, integration and cultural interaction and translation, including its representations in cultural and scientific collections, archives and museums, to better inform and understand the present by richer interpretations of the past
- H2020-EU.3.6.3.2. - Research into European countries' and regions' history, literature, art, philosophy and religions and how these have informed contemporary European diversity
Thema/Themen
Aufforderung zur Vorschlagseinreichung
H2020-SC6-TRANSFORMATIONS-2018-2019-2020
Andere Projekte für diesen Aufruf anzeigenUnterauftrag
H2020-SC6-TRANSFORMATIONS-2020
Finanzierungsplan
IA - Innovation actionKoordinator
34800 Aguilar De Campoo
Spanien
Die Organisation definierte sich zum Zeitpunkt der Unterzeichnung der Finanzhilfevereinbarung selbst als KMU (Kleine und mittlere Unternehmen).