Descripción del proyecto
Datos para un turismo cultural inteligente en las regiones de la Unión Europea
Unas políticas de turismo cultural sostenible pueden respaldar de manera significativa el desarrollo de las regiones europeas. El turismo cultural, especialmente en zonas rurales y en la periferia de las ciudades, puede erigirse como un factor de crecimiento económico. El proyecto SmartCulTour, financiado con fondos europeos, pretende redefinir el concepto de turismo cultural para proporcionar a las regiones europeas estrategias que involucren a las partes interesadas en la creación conjunta de prácticas de turismo cultural inteligente. El proyecto desarrollará un sistema de apoyo a las decisiones que supervisará en detalle las regiones a través de una combinación de fuentes de datos tradicionales y no tradicionales. Este trabajo de documentación integrador identificará las políticas de turismo cultural sostenible que tengan un impacto positivo y formulará propuestas para posibles intervenciones locales. El proyecto se pondrá en marcha a través de ensayos «in situ» en seis laboratorios vivientes.
Objetivo
SmartCulTour aims to support regional development in European regions, with special attention to rural peripheries and the urban fringe, through sustainable cultural tourism. The project redefines cultural tourism through a contemporary lens and provides a comprehensive measurement framework for supply, demand and impacts. In order to support knowledge-led destination management, a decision-support system (DSS) will be developed for wide-scale monitoring purposes across European regions. The DSS will synthesize both traditional and non-traditional data sources, the latter particularly related to big data analytics, thereby assisting smart regional development. Besides a contribution to conceptual development and cultural tourism measurement, the main objective of SmartCulTour relates to the facilitation of community-led rural development through field experimentation in 6 living labs. Prior to these living labs, a comprehensive desk research will identify significant sustainable cultural tourism policies, their impacts and critical success factors. These best cases will inspire a series of possible local interventions. Within the living labs, novel creative approaches to stakeholder engagement are tested, notably arts-based methods, serious games, and service design which will help to provide local context and support. A toolkit will be designed to help destinations implement local actions towards sustainable cultural tourism development. SmartCulTour will therefore contribute to theory development, empirical validation of best practices within a living labs setting, and procedural development, particularly by providing European regions with a set of strategies to optimally engage with stakeholders and co-create sustainable cultural tourism experiences.
Ámbito científico
Palabras clave
Programa(s)
- H2020-EU.3.6. - SOCIETAL CHALLENGES - Europe In A Changing World - Inclusive, Innovative And Reflective Societies Main Programme
- H2020-EU.3.6.2.2. - Explore new forms of innovation, with special emphasis on social innovation and creativity and understanding how all forms of innovation are developed, succeed or fail
- H2020-EU.3.6.1.1. - The mechanisms to promote smart, sustainable and inclusive growth
- H2020-EU.3.6.3.1. - Study European heritage, memory, identity, integration and cultural interaction and translation, including its representations in cultural and scientific collections, archives and museums, to better inform and understand the present by richer interpretations of the past
- H2020-EU.3.6.3.2. - Research into European countries' and regions' history, literature, art, philosophy and religions and how these have informed contemporary European diversity
Convocatoria de propuestas
H2020-SC6-TRANSFORMATIONS-2018-2019-2020
Consulte otros proyectos de esta convocatoriaConvocatoria de subcontratación
H2020-SC6-TRANSFORMATIONS-2019
Régimen de financiación
RIA - Research and Innovation actionCoordinador
3000 Leuven
Bélgica