Descrizione del progetto
Virtualizzazione per una produzione efficace di media live
Il mercato dei contenuti live è in crescita a livello globale, mentre i consumatori chiedono sempre più servizi e prodotti. L’industria dei media e dell’intrattenimento sta cercando il modo di ridurre i costi di produzione e di aumentare l’efficienza. Il progetto VIRTUOSA, finanziato dall’UE, propone la virtualizzazione quale mezzo per rendere la produzione di media più efficace, facilmente scalabile e meno costosa. VIRTUOSA trasformerà la produzione di media live con una nuova generazione di reti mediatiche basate su tecnologia IP, SDN (software-defined networking), calcolo ad alte prestazioni e cloud computing. Tale soluzione consentirà di ridurre i costi di produzione fino al 40 %, producendo contemporaneamente una quantità maggiore di contenuti live. Il progetto verificherà e valuterà il prodotto VIRTUOSA per prepararlo per il lancio e la commercializzazione.
Obiettivo
VIRTUOSA addresses the needs of the Media & Entertainment (M&E) industry to increase efficiency and reduce cost for
media production to meet the growing consumer demand for more content on more channels and more devices and for
more live content. Live content is of cultural and social interest for all citizen in Europe and globally; these are sport or music
events, daily news, governmental speeches or historical events. The market for Live content is huge and predicted to reach
globally USD 545 bn with the clear majority (66%) coming from broadcast Live TV.
VIRTUOSA will revolutionise live media production through Virtualisation of network and production resources. It is a new
generation of media networks based on cutting-edge IP technology, Software-Defined Networking (SDN) technology, High
Performance Computing, and Cloud Computing.
Virtualisation is the key to make live media production more efficient, easy scalable and cost-efficient. It enables sharing
production facilities, equipment, resources, and talents across locations with >1000 km in distance . Live media production
costs will be reduced by 30-40%, and more Live content can be easily produced in parallel.
Objective of the VIRTUOSA project is to demonstrate and validate our new VIRTUOSA product in operational environment
and to complete commercial and production preparations for product launch within this 24-month project.
Our VIRTUOSA product consists of three core elements: 1) A tailor-made Software Defined Network Architecture solution for
SDN-based LAN & WAN and 5G acquisition, 2) High performance SDN-based Media Server and Ethernet/IP switches, and
3) a Software for Media Network Management and self-Service Orchestration. According to the need of our end-users –
broadcasters, content producers, media service providers – we design tailor-made solutions for installation at their facilities
with and without the connection to remote locations (remote studio, stadium, event).
Campo scientifico
- engineering and technologyelectrical engineering, electronic engineering, information engineeringinformation engineeringtelecommunicationstelecommunications networksmobile network5G
- natural sciencescomputer and information sciencessoftware
- engineering and technologyelectrical engineering, electronic engineering, information engineeringelectronic engineeringcomputer hardwaresupercomputers
Parole chiave
Programma(i)
Argomento(i)
Meccanismo di finanziamento
IA - Innovation actionCoordinatore
1366 Lysaker
Norvegia