Descripción del proyecto
En ruta hacia soluciones de movilidad
Para quienes sufren pobreza de transporte, cada trayecto puede ser una batalla contra los costes elevados. El equipo del proyecto HiReach, financiado con fondos europeos, aborda la pobreza de transporte mediante el desarrollo de nuevas soluciones de movilidad para grupos de usuarios vulnerables. Al agrupar y combinar solicitudes de viaje no coordinadas, en HiReach se crearán servicios de transporte comunitario, viajes compartidos y sistemas de minibuses compartidos asequibles y accesibles. Para lograr este objetivo, el equipo aprovecha las tecnologías de la información móvil y las innovaciones sociales, utilizando herramientas abiertas, transferencia de tecnología y técnicas de desarrollo de empresas emergentes. También se fomenta la innovación social al implicar a distintos grupos sociales en la cocreación y puesta a prueba de las soluciones propuestas. Por último, para garantizar la escalabilidad de los nuevos modelos de negocio, HiReach proporcionará herramientas de código abierto, orientación y financiación a los desarrolladores.
Objetivo
HiReach aims to eliminate transport poverty by triggering new mobility solutions sustained by products scaling up on mixed needs, backed by mobile information technologies and social innovations, using open tools, technology transfer and startup development techniques to find and exploit new business ideas that reach low accessibility social groups and areas.
HiReach builds on the potential of bundling and mixing dispersed, special and non-coordinated/optimised trip requests and needs from different vulnerable user groups to favour inclusive and participated vs. exclusive/special and geographically-limited mobility. By combining different attributes of available transport concepts and bottom-up initiatives with new operational schemes and IT applications, HiReach will explore viable business models for small scale, modular and easily replicable mobility services (e.g. community transport services, ridesharing, minibus pooling, etc.) that can be provided at affordable prices and/or with minimum subsidies.
HiReach fosters social innovation processes through an in depth (micro)analysis of capabilities and attitudes of different social groups and their direct involvement as co-users and co-owners of the proposed solutions. Their involvement will be put in relation with the HiReach mechanism for exploring, generating and testing new solutions which is based on the creative work of startups and innovative entrepreneurs.
To secure the validation and scaling-up of new business models, HiReach will provide open source tools, guidance and targeted funding to developers as well as testbeds for new inclusive mobility solutions jointly prepared by startups, policy makers and local communities. The legislative and regulative adaptation of newly developed collaborative economy solutions will be also assessed in order to find the right balance between peer-to-peer/self-produced vs commercially operated services, including the role of marketplace providers.
Ámbito científico
- social scienceseconomics and businessbusiness and managemententrepreneurship
- social sciencessocial geographytransportsocial aspects of transport
- social sciencessociologysocial issuessocial inequalities
- social scienceseconomics and businessbusiness and managementbusiness models
- social sciencessocial geographytransportpublic transport
Palabras clave
Programa(s)
Convocatoria de propuestas
Consulte otros proyectos de esta convocatoriaConvocatoria de subcontratación
H2020-MG-2017-SingleStage-INEA
Régimen de financiación
RIA - Research and Innovation actionCoordinador
20141 MILANO
Italia
Organización definida por ella misma como pequeña y mediana empresa (pyme) en el momento de la firma del acuerdo de subvención.